The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad

The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad The World S Leading Expert On The Global Software Industry And Coauthor Of The Bestseller Microsoft Secrets Reveals The Inner Workings Of Software Giants Like IBM, Microsoft, And Netscape And Shows What It Takes To Create, Develop, And Manage A Successful Company In Good Times And Bad In The Most Fiercely Competitive Business In The World In The Billion Software Industry It Is The Business, Not The Technology, That Determines Success Or Failure This Fact One That Thousands Of Once Glamorous Start Ups Have Unhappily Discovered For Themselves Is The Well Documented Conclusion Of This Enormously Readable And Revealing New Book By Michael Cusumano, Based On Nearly Twenty Years Of Research And Consulting With Software Producers Around The World Cusumano Builds On Dozens Of Personal Experiences And Case Studies To Show How Issues Of Strategy And Organization Are Irrevocably Linked With Those Of Managing The Technology And Demonstrates That A Thorough Understanding Of These Issues Is Vital To Success At The Heart Of The Book Cusumano Poses Seven Questions That Underpin A Three Pronged Management Framework He Argues That Companies Must Adopt One Of Three Basic Business Models Become A Products Company At One End Of The Strategic Spectrum, A Services Company At The Other End, Or A Hybrid Solutions Company In Between The Author Describes The Characteristics Of The Different Models, Evaluates Their Strengths And Weaknesses, And Shows How Each Is Or Less Appropriate For Different Stages In The Evolution Of A Business As Well As In Good Versus Bad Economic Times Readers Will Also Find Invaluable Cusumano S Treatment Of Software Development Issues Ranging From Architecture And Teams To Project Management And Testing, As Well As Two Chapters Devoted To What It Takes To Create A Successful Software Start Up Highlights Include Eight Fundamental Guidelines For Evaluating Potential Software Winners And Cusumano S Probing Analysis, Based On Firsthand Knowledge, Of Ten Start Ups That Have Met With Varying Degrees Of Success The Business Of Software Is Timely Essential Reading For Managers, Programmers, Entrepreneurs, And Others Who Follow The Global Software Industry

Is a well-known author, some of his books are a fascination for readers like in the The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad book, this is one of the most wanted Michael A. Cusumano author readers around the world.

☄ [PDF / Epub] ☃ The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad By Michael A. Cusumano ✓ – Webcambestmilf.info
  • Hardcover
  • 352 pages
  • The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad
  • Michael A. Cusumano
  • English
  • 13 February 2017
  • 9780743215800

10 thoughts on “The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad

  1. says:

    This book is written for managers, programmers and entrepreneurs, and its topic is related to two major sciences business and software This might cause the reader to expect a solid organized book but this is not the case here The writer talks as if he is in a chat room lots of chitchat, repeating of the same idea thousands of times in many chapters, information that are useless to the reader or at least out of context like the history of open source, which I don t need to know, I just need to know the effect of open source on the business of software The ideas and numbers related to the real topic, business of software, are mind opening, and they can cause the reader to change the way he looks at the industry, but it needs a big effort to overcome the boring sea of chitchat to get the few but important ideas and information in the book I think one of the main reasons behind this babble that fills the book is to increase the book size and number of papers I Know the size of the book is important to the American reader but not to me If this book was in 1 10 of its size which what should have been , with solid organized idea explanation and no redundant information I would have given it a five stars rating.

  2. says:

    Interesting but shallow overview of the software business The case studies are the highlight a look at product, service and hybrid startups with a couple of modest success stories but mostly failures Other than this you re not likely to learn much unless you have little industry experience.

  3. says:

    Very in depth look at various business models While reading I felt like it validated a lot of what I already thought and that I was learning a lot Looking back what I can remember learning is that almost all software companies end up being a hybrid of product and services Oh, and a lot of seemingly solid software start ups fail.

  4. says:

    Introduces the fundamentals of software business Good strategical approach regarding things one needs to consider when founding and running a software company.

  5. says:

    A should read book on startups for knowledge workers and aspiring entrepreneurs.

  6. says:

    A bit difficult to digest retain Does offer some insight into the software business and software development techniques Probably good to balance this with books written by practitioners.

  7. says:

    First half was informative, but the second half was a drag paticularly the case studies.

  8. says:

    Superficial and dated.

  9. says:

    This was somewhat of an eyeopenner to me, but from how chaotic and unorganized some of the firms used as cases were.

  10. says:

    Recommended by mmin

Leave a Reply

Your email address will not be published. Required fields are marked *